Changelog

Hello👋

Great news for Shopify stores!⭐️ We’ve just updated our Shopify App to solve one of the biggest tracking challenges on Shopify stores: capturing events on critical pages like the checkout! Shopify has historically restricted the use of tracking pixels on high-impact pages, making it difficult to capture valuable customer behavior data.

With this release, we've introduced a new method that allows the Air360 app to:

• 🔍 Capture more customer events across your store
• 🛒 Track actions on previously restricted pages — including the checkout

This enhancement removes major blind spots in your tracking without requiring any changes to your existing setup. For checkout pages, this means that although you still can't use our On-Page Analysis (OPA), you can analyze checkout events in funnels, user journeys, and custom dashboards!

You can find out more in the video here👇

🔗 Download

Download the app from the Shopify App Store

📚 Documentation

For technical details on how this feature works, check out our Tech Documentation.

💬 Feedback

Have questions or feedback about this update or any other requests for your Shopify Store? We'd love to hear from you! Reach out to our support team🙂

We are excited to share with you that a new powerful feature is now available on Air360! Meet the Snapshot Feature🙌
With the snapshot, you can now preserve and revisit previous versions of your website design.

What does Snapshots do?

With the Snapshot feature, you can:

• Effortlessly analyze any past website design.
• Instantly identify which updates positively or negatively impacted your performance.
• Quickly analyze short-lived campaigns (e.g., Mother's Day, Christmas)

Quick peak of how Snapshot works!

The Snapshot will not be created automatically, so you need to manually set which URL you want to save, select how often you want to save(every day? per week? per month?). And that's basically it!

Air360 will automatically save the page design for you! And when you want to analyze past design, you simply have to select the date the design was created, and open the past design. You can open the On-page Analytics to analyze the past page! Easy right😉

Important Note: This feature is only available on cookieless Air360 tracking pixel. Make sure to update your Air360 pixel(instruction here)!

Hello👋 This week we shipped several improvements to our core feature "On-page analysis (OPA)". These updates make it easier to perform detailed analysis and improve your website performance.

• Improved event creation : When creating an event in the OPA, you can now add the device type 📱💻
• Improved scoping in the OPA: You can now use the datalayer, URL's querystring or queryhash for more precise filtering. This update works retroactively on the data as long as the datalayer is already added to Air360😉
• Improved exposure rate : We have upgraded the exposure rate formula using some advanced math 🚀 This delivers more accurate readings especially for longer pages and is fully retroactive! 🎉

We’re thrilled to announce the arrival of a brand-new member of the Air360 family—Air360-Bot!

What will change for existing users of Air360?

To be honest, on the surface, nothing will change for what you can do with Air360😊 However, for websites that have filters or firewalls, Air360-Bot will make things much smoother and less complicated for you! The previous way Air360 took to create snapshots, session replays and other features to analyze your website might have been blocked causing some feature to be not usable, but with Air360-Bot you won't have that problem with a few steps😉

What does Air360-Bot do?

In simple terms, Air360-Bot is on a mission to make your life easier by ensuring you get the most out of Air360’s powerful features. Here’s what it does behind the scenes:

1. Snapshots: Air360-Bot visits your site to capture snapshots of your pages to compare the performance of your pages before/after updates.
2. Asset Downloads for Session Replays: To create session replays, the Air360-Bot grabs necessary assets like images, scripts, and stylesheets.
3. Website Analysis: Ever wondered how your site performs under the hood? Air360-Bot runs a thorough analysis to understand how your website is structured.

How to enable it?

If you’ve set up filters or firewalls on your website, please make sure user agent—Air360-Bot—is whitelisted, meaning that you need to add Air360-Bot to a list of allowed programs within your website's security software, firewall, or device's settings. This will ensure that Air360-Bot can do its job without hitting any roadblocks.

Not sure how to whitelist? No problem! Our friendly support team is just a click away. Drop us a line at team@air360.com, and we’ll guide you through the process.

Air350-Bot limitations

Air360-Bot can't mess up with your website, it's an analysis only bot. Basically, it will browse your website from time to time, only when needed.

Air360-Bot has a soft spot for clean HTML code and might get confused when your HTML does funky things. It loves well-structured websites almost as much as it loves helping you optimize them. Air360-Bot also learns and improves over time to be more resilient to messy code.

Wrapping Up

With Air360-Bot now part of the crew, just whitelist the user agent Air360-Bot, and you’re good to go!

Got questions? Need assistance? We’re here for you! Reach out anytime, and let’s make your website shine together.

If you see Air360-Bot hanging around your site, give it a virtual high-five. It deserves it! 👋