Compare every brand you run in one view
"We needed a tool that can help us in accelerating our digital transformation and understanding our user journeys. Air360 is the tool we were looking for." Turn visitors into fans of every brand
Bring your diverse brands to life online and watch visitors become loyal fans. Segment audiences and personalize their experience with Air360!
Every page reflects the portfolio
Every click reflects your brand portfolio. Make every page stand out. Refine interactions to showcase the best of what you offer with Air360.
Fewer options, clearer paths
Don’t let customers struggle with too many options. Air360 reveal friction points, helping you streamline paths to purchase across all brands.
No errors, no confusion
No errors, no confusion. Air360 identify UX issues across your brands, ensuring a smooth experience for every customer.
Favorites easy to find, brand to brand
Help visitors find their favorite products and services effortlessly. Air360 enhance visibility to keep engagement high across your portfolio.
Want to see how easy it is to start?
- Turn visitors into fans of every brand
- Every page reflects the portfolio
- Fewer options, clearer paths
- No errors, no confusion
- Favorites easy to find, brand to brand
Why one brand fix does not transfer
Run several brands and you get several answers to the same question. One checkout loses people at delivery selection, another at payment, a third converts fine on desktop and badly on mobile for reasons nobody has looked into. Each brand has its own analytics setup, its own definitions and its own agency, so comparing them means reconciling three spreadsheets before the conversation can start. Air360 records every brand the same way, so the comparison is one view rather than a reconciliation exercise.
What portfolio teams do with it
Put the same funnel across every brand and read them side by side. The step that only one brand loses people at is the fix worth copying, and the step they all lose people at is usually a shared template. Once a brand solves something, the replays behind it are the evidence the others need to act, rather than a claim in a monthly deck. Because interactions are captured automatically, a brand added to the portfolio starts producing comparable numbers without a tagging project first.
Common questions
Can we compare how each of our brands performs online?
Yes, provided the same funnels and metrics are defined the same way on each site. Because Air360 captures interactions automatically rather than relying on per-brand tagging plans, the measurement stays consistent across brands without each team having to implement it identically by hand.
Do we need a different measurement setup for every brand?
The pixel is 53kb, served via CDN, and captures clicks, scrolls and errors without manual tagging or code changes on individual elements. That removes most of the per-brand implementation work, which is usually where portfolios end up with data that cannot be compared.
How do we find a fix that would work across the portfolio?
Run the same funnel on several brands and compare where each one loses people. A drop-off that appears on one brand is a local problem, the same drop-off on five is a pattern worth fixing once and rolling out. Session replays let you confirm it is genuinely the same cause before you commit.
Can we tell whether a brand underperforms or just has different customers?
Segment by device, country, region, traffic source, campaign and new against returning visitors before you conclude anything. Portfolios often compare brands whose traffic mixes are nothing alike. Once the segments match, the difference that is left is the one worth acting on.
The features that do the work
Auto-Tracking: Codeless Event Capture
Air360 automatically captures all user interactions on a website, such as clicks, scrolls, and errors the user experience, without requiring manual tagging or code modifications.
Funnel Analysis Software
Identify where users drop off in your key flows and discover opportunities to boost conversions.
Conversion Rate Analytics & CRO Reporting
Measure the percentage of website visitors who complete a desired action, such as a purchase or sign-up. Understand the effectiveness of digital strategies and user experience across various timeframes.
Club Med lifted global conversion by 97%
Club Med used Air360 to find and fix friction in its booking journey across 40+ websites, lifting global conversion by 97%.